Monday, March 30, 2009

IABC Toronto Maverick Student of the Year Award

Ok, kids. You have exactly one month to get your entry in for the most coveted award at the IABC Ovation Awards ceremonies coming up end of May in Toronto.

That’s right, you can forget about the Best Media Relations Campaign or Best Event awards (I sure have, ‘cuz we’re not picking up any trophies this year, the judges apparently didn’t understand our objectives section, which is too bad, because we kicked-ass on measurement and creativity and the judges seemingly have tunnel vision when it comes to reading award submissions) ooops sorry, that was my inner voice talking....back to original blog post.

The Maverick Student of the Year Award is all about you, the great PR student. This is the fifth straight year that Maverick has sponsored this award through IABC and we love handing it out to worthy students!

It’s easy (and FREE!) to enter. Just click on this link, for details and write a two-page press release on how you plan to make a difference in the PR industry. HINT: social media better make a star appearance in your submission.

If you are the lucky winner of this award, here’s what’s in it for you: an evening out with the Who’s Who of the Toronto PR community, a seat at my corporate table (which, for you, will probably feel like a three-hour interview!); the opportunity to go on stage, shake my hand and be publicly recognized by the PR community; bragging rights on your resume, a few trade media hits and a feature in your school newsletter; and, lastly and most importantly, a handsome $500 cheque to be spent on anything you like. And if you want to buy me dinner with it, that’s cool, too!

I’m the key judge on the entries so ensure you do the following:

Don’t make any spelling errors on the submission or I will toss it directly into the blue bin;
Be creative. Make your submission stand out;
Showcase extracurricular activities and volunteer work;
Make the deadline of April 30.

Good luck, and may the best PR student win!


Leslie said...

Julie, Your ongoing support of students and this award is an asset to the industry.

The entries get more innovative each year and it's always great to meet the winner. Last year, Humber's winning streak was broken by a Centennial grad. I wonder who will win this year....

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